2011 Ram 1500 Tradesman (2011 Chicago Auto Show)
Ram Introduces New Tradesman Model Ram Truck today announced a new trim package aimed at one of the pickup truck category’s largest traditional customer bases: the Ram Tradesman. The Tradesman is a value-priced option package designed to meet the hard-working needs of small businessmen, construction jobsites and commercial fleets. “The Ram Tradesman is named for — and aimed at — the heart of our business,” said Fred Diaz, President and CEO – Ram Truck Brand, Chrysler Group LLC. “This is a hard-working truck for hard-working people. Durability, reliability and value for the money are the top three considerations for our customers. Their truck is the most important tool they own and one they’ll use every day. The Ram Tradesman is a truck they can depend on.” Ram Tradesman offers better performance for the price than other work trucks. For example, Ram Tradesman starts with the popular Ram 1500 ST trim package and adds useful features such as a standard HEMI® engine with five-speed automatic transmission, which balances power with fuel efficiency. HEMI-equipped Ram 1500s are rated at 390 horsepower (291kW) and 407 ft.-lb.(552 N•m) torque and 20 mpg highway (4×2). Also included in the Tradesman package is a standard Class IV trailer hitch with lighted, above-bumper four- and seven-pin trailer wire connectors. Tradesman also features heavy-duty engine cooling and a heavy-duty transmission oil cooler. Properly equipped Tradesman models provide best-in-class standard work …